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How Korean culture went global

NPR· Aug 20, 2026· 48m 8s

This year, K-pop Demon Hunters picked up a couple of Oscars, the pop group BTS made its triumphant return to sold out crowds, and K-pop took center stage at the World Cup final. It’s all part of Korea’s 50-year game plan to achieve global cultural dominance. This week on our Hidden Histories series , we dig into the government policy that leveraged sports, screens, and sex to transform Korea’s economy and influence. Guests: Michael Kim, professor at Yonsei University in Seoul John Dimoia, profes

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How Korean culture went global

🇬🇧English🇬🇧English
Sample transcript — click Live captions above to run Whisper on the actual audio in your browser.
  1. Welcome to the program. I'm your host.

    Welcome to the program. I'm your host.

    0:00
  2. Today we look at the major stories shaping the news cycle.

    Today we look at the major stories shaping the news cycle.

    0:04
  3. We start in Europe, where leaders met in Brussels.

    We start in Europe, where leaders met in Brussels.

    0:09
  4. The summit focused on energy policy and migration.

    The summit focused on energy policy and migration.

    0:14
  5. Reporting from the ground, our correspondent has more.

    Reporting from the ground, our correspondent has more.

    0:19
  6. Thank you. The mood here was tense but constructive.

    Thank you. The mood here was tense but constructive.

    0:24